Lord Satyanarayana is another form of Lord Vishnu. The Lord of Lords fulfills the wishes of his devotees. Hence, reap the benefits of performing the Satyanarayana Puja, by which all suffering will be removed.” Saying this, the old Brahmin explained the details of how to perform the puja and disappeared.
This embodiment of the Lord represents truth and truth alone. Therefore, one cannot ignore the repercussions of embracing falsehood, deceit or hatred.